Capitola Store 831- 462-1824 and Scott’s Valley Store 831-438-1772

Best Paint Shop is King’s Paint and Paper located in Capitola at 1220 41st Ave #C in the Begonia Plaza and centrally located in Scotts Valley at 5276 #B Scotts Valley Dr.  . Since 1976 King’s Paint and Paper has been the “go to” place for all for your painting needs for home, office, commercial space and other special painting projects.

Their staff is friendly, efficient and knowledgeable with a cumulative total of over 100 years of paint experience that only a local store can provide and their reputation proves it as their staff’s customer care is unsurpassed as they take the time to listen and answer each question thoroughly allowing each paint project to reflect it’s true color with the finest selection of architectural coatings, paint sundries, paint matches and creative mixtures are available.

Since 1976 King’s Paint and Paper has been taking care of their customers with expert knowledge and competitive pricing to guarantee your satisfaction with your paint project’s essentials.

With two Locations to serve you in Scotts Valley and Capitola King’s Paint and Paper King’s makes it real convenient for locals to avoid the big box stores and to remember to shop local.



King’s Paint and Paper is the oldest and most experienced Benjamin Moore paint dealer in Santa Cruz County and like no other they have been adding FRESH COLOR IN YOUR LIFE since 1976.

Since than King’s Paint and Paper has been owned and operated by Bill and Ron King who proudly serve Santa Cruz County via their two local paint shops where you’ll find a friendly, knowledge staff that is unpatrolled as they are true experts with Benjamin Moore products.

Just know when you step into King’s Paint and Paper they really have  “Been there done that” so know your project big or small you are in good hands with  Benjamin Moore paints and the experts in the industry at King’s Paint and Paper.


220 41st Ave Suite C in Capitola located in the Begonia Plaza.

5276 B Scotts Valley Dr. in Scotts Valley.

 Monday – Friday 7:00am-5:30pm Saturday 8am-5pm Closed on Sundays.